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Evidence Guide: SIRXOSM001 - Identify and review social media and online platforms for organisational use

Student: __________________________________________________

Signature: _________________________________________________

Tips for gathering evidence to demonstrate your skills

The important thing to remember when gathering evidence is that the more evidence the better - that is, the more evidence you gather to demonstrate your skills, the more confident an assessor can be that you have learned the skills not just at one point in time, but are continuing to apply and develop those skills (as opposed to just learning for the test!). Furthermore, one piece of evidence that you collect will not usualy demonstrate all the required criteria for a unit of competency, whereas multiple overlapping pieces of evidence will usually do the trick!

From the Wiki University

 

SIRXOSM001 - Identify and review social media and online platforms for organisational use

What evidence can you provide to prove your understanding of each of the following citeria?

Source information on social media and online platforms.

  1. Identify different categories of social media and online platforms and their use.
  2. Identify specific social media and online brands within the categories.
  3. Gather information on the popularity and reach of categories and brands.
  4. Determine characteristics of key audiences of categories and brands.
Identify different categories of social media and online platforms and their use.

Completed
Date:

Teacher:		 Evidence:

 

 

 

 

 

 

 

Identify specific social media and online brands within the categories.

Completed
Date:

Teacher:		 Evidence:

 

 

 

 

 

 

 

Gather information on the popularity and reach of categories and brands.

Completed
Date:

Teacher:		 Evidence:

 

 

 

 

 

 

 

Determine characteristics of key audiences of categories and brands.

Completed
Date:

Teacher:		 Evidence:

 

 

 

 

 

 

 

Identify functions provided by social media and online platforms.

  1. Obtain information on platform functions used by organisations to engage with customers and to collect information.
  2. Itemise the benefits of different platform functions to organisational use and associated costs.
  3. Determine which functions may not be utilised by or be beneficial to organisations.
  4. Review a range of social media sites and evaluate how organisations and users are utilising functions.
Obtain information on platform functions used by organisations to engage with customers and to collect information.

Completed
Date:

Teacher:		 Evidence:

 

 

 

 

 

 

 

Itemise the benefits of different platform functions to organisational use and associated costs.

Completed
Date:

Teacher:		 Evidence:

 

 

 

 

 

 

 

Determine which functions may not be utilised by or be beneficial to organisations.

Completed
Date:

Teacher:		 Evidence:

 

 

 

 

 

 

 

Review a range of social media sites and evaluate how organisations and users are utilising functions.

Completed
Date:

Teacher:		 Evidence:

 

 

 

 

 

 

 

Identify industry specific requirements and preferences.

  1. Identify key customer groups for whom industry products and or services are provided and their characteristics and needs.
  2. Evaluate popularity of social media and online sites for industry’s main customer groups.
  3. Assess the need for particular platform functions to service customer and organisational requirements.
  4. Identify functions which present a risk to customers.
Identify key customer groups for whom industry products and or services are provided and their characteristics and needs.

Completed
Date:

Teacher:		 Evidence:

 

 

 

 

 

 

 

Evaluate popularity of social media and online sites for industry’s main customer groups.

Completed
Date:

Teacher:		 Evidence:

 

 

 

 

 

 

 

Assess the need for particular platform functions to service customer and organisational requirements.

Completed
Date:

Teacher:		 Evidence:

 

 

 

 

 

 

 

Identify functions which present a risk to customers.

Completed
Date:

Teacher:		 Evidence:

 

 

 

 

 

 

 

Identify suitable social media and online platforms.

  1. Identify factors that contribute to choice of social media and online platforms to meet particular organisational needs.
  2. Identify and rank a range of suitable platforms to meet different and complementary business needs.
  3. Update knowledge regularly to identify new platforms and changes to known ones.
Identify factors that contribute to choice of social media and online platforms to meet particular organisational needs.

Completed
Date:

Teacher:		 Evidence:

 

 

 

 

 

 

 

Identify and rank a range of suitable platforms to meet different and complementary business needs.

Completed
Date:

Teacher:		 Evidence:

 

 

 

 

 

 

 

Update knowledge regularly to identify new platforms and changes to known ones.

Completed
Date:

Teacher:		 Evidence:

 

 

 

 

 

 

 

Assessed

Teacher: ___________________________________ Date: _________

Signature: ________________________________________________

Comments:

 

 

 

 

 

 

 

 

Instructions to Assessors

Required Skills and Knowledge